Home Services — LeadMax 24/7

LeadMax for Basement Finishing

A portfolio-driven website that converts homeowners dreaming of more space into booked consultations.

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Why It Matters

Why basement finishers need a premium web presence

Basement projects are high-ticket purchases ($15K-$50K+) — homeowners research extensively before committing
Your portfolio is your most powerful sales tool — finished basements need to be seen to be sold
The market is competitive — contractors with better websites win projects despite comparable work quality
Most basement finishing decisions start with online searches for inspiration and local contractors

What's at Stake

What's at risk without LeadMax

Common challenges

  • ✕Your website doesn't showcase the quality and variety of your work
  • ✕Competitors with flashier portfolios win projects you should have gotten
  • ✕Leads come in but many aren't qualified for your project minimums
  • ✕Homeowners can't visualize what their basement could become

What we deliver

  • A portfolio website that sells your craftsmanship 24/7
  • Qualified leads filtered by project scope and budget expectations
  • Inspiration content that helps homeowners say yes faster
  • Professional online presence that justifies premium pricing

Deliverables

What we build for basement finishing companies

Portfolio showcase

Before/after galleries organized by project type — home theaters, bars, bedrooms, home offices.

Project inquiry forms

Structured forms that qualify leads by basement size, intended use, and budget range.

Design inspiration pages

Help homeowners visualize possibilities and overcome decision paralysis.

Process timeline

Clear breakdown of your process from consultation through final walkthrough.

Financing presentation

Present financing options clearly to help close high-ticket projects.

Our Process

From first call to launch and beyond

1

Discovery

We learn about your business, goals, and customers.

30 min call
2

Build

Custom LeadMax system tailored for your business.

2–4 weeks
3

Launch

Go live with analytics, tracking, and lead routing.

Launch + 30 days
4

Partnership

Monthly support, optimization, and Scoreboard reporting.

Ongoing

Tracking & measurement

Consultation request tracking with lead source attribution
Portfolio engagement metrics to see which projects resonate
Click-to-call analytics for phone inquiries
Form completion rates to optimize lead capture

Transparent Pricing

Choose your LeadMax tier

One-time setup + monthly hosting & support. No hidden fees, no long-term contracts.

LeadMax Website

Conversion-focused site + forms — capture leads from day one

$2,500–$4,000 setup

$249–$399/mo

  • LeadMax conversion-first website template, mobile-first
  • Up to 5 core pages (Home, Services, About, Contact + 1 extra)
  • Conversion-focused layout: CTAs, trust sections, sticky call button on mobile
  • Web forms → Lead object + email routing
  • Basic Lead log (Sheet/dashboard)
2 weeks
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Most Popular

LeadMax 24/7 Core

Capture, route, and measure every lead — around the clock

$4,000–$7,500 setup

$699/mo typical

  • Everything in LeadMax Website
  • AI chat assistant (24/7 lead capture)
  • Lead qualification flow (questions + contact capture)
  • SMS lead routing
  • CRM integration (Zapier/API webhook)
2–3 weeks
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LeadMax + SEO Growth

Everything in Core + local SEO, content, and conversion optimization

$7,500–$12,500 setup

$1,250–$2,500/mo

  • Everything in LeadMax 24/7 Core
  • Local SEO foundation (service/location pages, internal linking)
  • Google Business Profile optimization help
  • Schema markup (LocalBusiness + Service + FAQ)
  • Content roadmap + ongoing pages (monthly plan)
3–4 weeks
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Questions & Answers

Frequently asked

Most websites launch within 2-3 weeks. We work efficiently because we know your time is valuable.

We can advise on photo requirements and connect you with photographers if needed. Great before/after photos make a huge difference for basement projects.

Our forms capture project scope, intended use, and budget expectations upfront — so you know if a lead is worth your time before the first call.

We organize galleries by project type — home theaters, bars, extra bedrooms, home offices — so visitors find exactly what they're dreaming about.

Still have questions?

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Ready to capture more basement finishing leads?

Talk to us about LeadMax for Home Services. No pressure, no contracts — just a conversation about growing your business.

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